PR & Communications Executive (Arabic speaking)

Closing date for this position is January 2020

POSITION:                          PR & Communications Executive (Arabic speaking)

LOCATION:                         Dubai (with international travel)


Performance54 is an energetic, innovative golf marketing agency, with a client base throughout Europe, Middle East and Asia. Specialising in sponsorship strategy and activation, tournament promotion and management, PR and communications, and destination marketing. The Performance54 team boasts more than 180 years of golf marketing experience and has been trusted by some of the world’s best-known brands.

The agency is growing at a fast pace, taking on new clients on a regular basis, and therefore this position has been created to help implement a strategic movement into the digital sphere.


The opportunity exists for an enthusiastic, driven and creative PR & Communications Executive to join the Performance54 team, supporting the client teams and with the creation, management and delivery of clients’ promotions, advertising, communications, marketing, sponsorship and events activity. The desired candidate will be fluent in Arabic and based out of our Dubai office, with some international travel required.

The candidate must also enjoy developing creative ideas and be comfortable working on multiple projects and to tight deadlines.


  • Sales & Marketing Planning
    • Develop client’s marcomms strategy
      • Conduct and utilise research and analysis
    • Sales & Marketing Implementation – managing initiatives including (but not limited to);
      • PR & Communications
        • Create and update planning documents
        • Create and deliver client reports
        • Read, and develop an understanding of, all key websites and magazines (consumer and trade) daily
        • Hold strong relations with key media partners across all relevant sectors (consumer and trade)
        • Scribe all press releases and distribute to all relevant networks
      • FAM Trips
        • Liaise with key stakeholders and manage all logistics – accommodation, travel requirements, itinerary construction etc.
      • Content Development (in conjunction with production partners)
        • Support wider account team and other department when required on ideation
      • Client Liaison / Account Management
        • Update work in progress (WIP) documents
        • Provide regular updates to Client and manage regular conference calls and meeting requirements
      • Partner Management
        • Support Account Manager with media and partners relations – be efficient at providing information to clients
        • Understand intricacies of each partner – communication channels, primary functions, audience profiling, tone of voice etc.
      • Research & Analysis
        • Provide account team with strategic insight – industry standards, new technologies, case studies etc.
      • Team Liaison
        • Communicate regularly with account team and senior management – client updates, developments etc.
          • Important given P54’s international remit (and overseas offices)
        • Liaise regularly with other account teams and departments to ensure business alignment
      • New Business Pitching
        • Support the creation of new business pitches and decks
      • New Business
        • Provide intel (e.g. industry knowledge) around prospective new clients for P54


  • Competitive Salary
  • Generous Company and Personal Bonus Scheme
  • 33 days annual leave (including national holidays)
  • International travel
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