Social Media Manager – Singapore

Closing date for this position is June 2024


Performance54 is a global leader in sports marketing, event management, consulting, and strategy, driving positive change through sport. With offices and a client base across Europe, the Middle East, Asia, US, and Australia the Performance54 team boasts unrivalled experience across sponsorship strategy and activation, tournament promotion and management, PR and communications and destination marketing and is trusted by some of the world’s best-known brands, rights holders, governing bodies, major investors, and non-governmental organisations.


The opportunity exists for an enthusiastic, driven, and creative Social Media Manager to join the Performance54 team, managing the creation, management, and delivery of clients’ Social Media channels, including promotions, advertising, communications, sponsorship, and events activity through key social channels.

The desired candidate will be based out of the Performance54 office in Singapore and will speak fluent English, however, Performance54 will be managing events and clients globally, and the candidate will be required to spend extended periods of time on the ground at these events.

A comprehensive knowledge and understanding of social media & digital trends, advertising, marketing and the wider sports industry is required, and the preferred candidate will hold a minimum of 3 years of dedicated social media marketing experience. Strong written and verbal skills are essential, as well as the ability to create and deliver exciting and innovative digital campaigns focusing on Instagram, Facebook, Twitter, TikTok, YouTube and LinkedIn.

The role is tailored to help P54 deliver against its client’s objectives of raising awareness, growing reach/following/engagement and, ultimately, delivering outstanding ROI.


The role requires a dynamic skill set, and the ability to work to specific timeframes to deliver:

  • Management of social media channels and campaigns for various events, clients and partners:
  • Strategy development and ideation in keeping with brand identity and guidelines
  • Development of standout content and social storytelling
  • Posting calendar creation and scheduling
  • Post creation and distribution
  • TikTok Specialist
  • Supporting on social media advertising and paid digital budget
  • Ongoing data analysis and reporting
  • Liaison with colleagues within creative studio in regard to asset development
  • Creating briefs for videographers/photographers
  • Regular integration of new technology and concepts into channel management practices
  • Communicate regularly across internal teams and with senior management


  • Have a good knowledge of sports culture, brands and events, with an interest in Golf and sport (Football/Soccer) highly desirable
  • Excellent understanding of and experience in copywriting for social media, with a high premium on excellent Mandarin and English language skills
  • Unwavering attention to detail
  • Strong sense of personal accountability, ensuring that standards for own delivery always remain high
  • Committed to ongoing personal development and continually achieving higher levels of performance
  • Takes a proactive and outcome-based approach to problem solving
  • Happy to work unsociable hours and often at weekends
  • Direct line management responsibility for a Social Media Executive


  • Competitive Salary
  • Generous Company and Personal Bonus Scheme
  • 33 days annual leave (including national holidays)
  • Reports to Social & Content Account Director and Managing Director – APAC Director
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