ABOUT PERFORMANCE54:
Performance54 is an energetic, innovative sports marketing agency, with a client base throughout Europe, the Middle East and Asia. Specialising in sponsorship (strategy, sales and activation), tournament promotion and management, PR and communications, and destination marketing, the Performance54 team boasts unrivalled experience and is trusted by some of the world’s best-known brands.
ROLE OVERVIEW:
The opportunity exists for an enthusiastic, driven, and creative Senior Campaign Executive to join the Performance54 team, supporting with the creation, management, and delivery of marketing and promotional activity for key international events. The desired candidate will work remotely, with regular international travel required, and will often be active out of normal working hours of 9am-5.30pm Monday-Friday.
A passion for the game of golf isn’t essential but a background in sport is preferred. An understanding and experience of developing cross-channel marketing campaigns, including brand development, media buying, content generation, social media management and PR & Communications is beneficial.
The candidate must also have a talent for developing creative ideas and activations and be comfortable working on multiple projects and to tight deadlines.
KEY ROLES & RESPONSIBILITIES:
The role requires a varied skillset, and the ability to work across a diverse event portfolio, to assist Performance54 service its clients’ needs:
Brand and campaign development
- Work with the Performance54 creative department to develop the look and feel of new campaigns relating to its event portfolio, developing the title, associated taglines, and key messaging.
- Support with developing the campaign route, segmenting target audiences and identifying the necessary tactics and channels to engage with them annually
- Support the team to ensure that key workstreams are activated and delivered in keeping with pre-agreed timelines. These include but are not limited to:
- Social Media
- Media Buying
- PR & Comms
- Owned channels
- Logistics and On site activations
- The management of on-site activations in line with the chosen campaign strategy
Research & Analysis
- Work strategically and utilise primary data to inspire creativity
- Stay up to date with current industry strategies & tactics
Events
- Facilitate pre-event content capture
- Travel to events to support media function on-site
- Organise travel and logistics for Marketing Team
Client Liaison
- Manage work in progress (WIP) documents and oversee delivery of regular client reports
- Be personable with client and be efficient at providing regular client updates, organising, and attending regular conference calls, and face-to-face meetings
Team Liaison
- Excellent communication and team player
- Important given Performance54’s international remit (and overseas offices)
- Liaise regularly with other departments to ensure alignment
Reporting
- Concise updates to the Campaign Manager and wider Marketing Team
SKILLS & QUALIFICATIONS:
- Excellent communication and interpersonal skills
- The ability to work effectively as part of a team and alone
- Stamina, persistence, enthusiasm, motivation, and a proactive manner
- The ability to remain calm and level-headed under pressure
- Initiative, flexibility, adaptability, common sense, and problem-solving skills
- Sound administrative and organisational skills
- The ability to prioritise and work to tight deadlines
SALARY & BENEFITS:
- 25 days annual leave per year (+ public holidays)
- Staff clothing
- Health Insurance
- EAP (Employee Assistance Program)
- Cycle to work scheme