Hublot watches is a Swiss brand, and it represents the ‘Art of Fusion’ among watch brands. In late 2017, Hublot revealed its first ever golf-specific watch, the Big Bang Unico Golf Watch, supported by brand ambassadors Justin Rose, Dustin Johnson, Patrick Reed, Alex Noren and Alexander Levy. Performance54 was tasked with activating the launch with these global ambassadors, through an ‘Art of Perfect Timing’ campaign concepted by the agency. Performance54 also provides an ongoing PR function to celebrate successes for both the brand’s golf-specific products and those of its global Brand Ambassadors.
PERFECT TIMING
